26-28 JUNE 2019

26-28 JUNE 2019



Karim Maataoui

Karim Maataoui


Founder & CEO




Karim Maataoui became famous as lead singer of the successful German boy band Touché, which gained notoriety between 1996 and 2000 and sold over 10 million recordings worldwide. The band celebrated number 1 hits in more than 20 countries, including Russia, China, Belgium and many others.

Today, Karim Maataoui (43) is the founder and CEO of FREE MEE, which caused a sensation in Europe with its technological innovations and is Europe's most successful self-financed and bootstrapped startup. Customers, such as GERRY WEBER, Hallhuber, Sansibar, the Olympic Stadium in Berlin, the city of Hamburg and the LANXESS Arena in Cologne, are just some of the most prominent users of the FREE MEE technology. Prior to founding FREE MEE, Maataoui was Head of Social Strategy & Digital Intelligence at Maserati, responsible for Maserati's storytelling and digital transformation.

He is now one of the key speakers for Digital Leadership and has shared his expertise in digital communications and marketing for more than 12 years.