Speaker Bio
Mr. Steven Zhao currently serves as Vice President of Zeekr Technology Group. His professional career spans leadership roles at Microsoft, Apple, NIO, and Great Wall Motors, accumulating extensive expertise in user operations, channel development, retail management, market expansion, and branding strategy. Joining Zeekr in 2021, Mr. Zhao spearheaded the establishment of the company’s user operations framework and direct-sales retail system from scratch. His leadership has driven breakthroughs in channel network development and brand-building, while innovations in energy services and ecosystem businesses continue to create long-term value for users, enterprises, and the industry. Leveraging his cross-sector experience, Zhao has positioned Zeekr as a user-centric enterprise, integrating high-value resources across the automotive ecosystem to drive sustainable evolution.